Questions people actually ask

It depends on the tier, and these are real numbers rather than optimistic ones. A Tune-Up is 2–4 days, because it's targeted fixes on a site that already exists. A Standard Build is 1–2 weeks for a new 1–5 page site. A Full Custom Build is 2–4 weeks, since there's more to plan and more moving parts — booking forms, galleries, multiple locations.

The clock effectively starts once I've got your content: photos, service descriptions, hours, that sort of thing. If those take a while to gather, the timeline stretches by however long that takes — that part is genuinely in your hands. I'll tell you upfront what I need so nothing stalls halfway through.

No. The price is agreed in writing before any work starts, and that's the price you pay. There's no hourly billing running in the background, no change orders, and no invoice at the end with items you didn't expect.

If the job turns out to be more work than I judged when I quoted it, that's on me — I absorb it. The only thing that would change the number is you deciding partway through that you want something substantially different from what we agreed, like adding a booking system to a job that was quoted as a simple four-page site. Even then, I'd tell you what it costs and get a yes before doing it.

The one cost that sits outside the flat rate is domain and hosting, which is paid to the provider directly and typically runs $150–200 a year. I quote that separately so it's never a surprise.

Whatever you've got is a fine starting point. Photos off your phone, an old brochure, the text from your Facebook page — I'll work with it and clean it up. Real photos of your actual work, your actual shop and your actual crew beat stock photography every time, even if they're not professionally shot.

If you're missing something important, I'll tell you specifically what to get and why it matters, rather than leaving you to guess. That might be a handful of photos of finished jobs, or a clear list of the services you want to be found for. It doesn't need to be polished when you send it — the writing and layout are my end of the deal.

Yes, completely. The site is built on your own domain, registered in your name, and once it's launched it belongs to you. There's no monthly platform fee keeping it online and no account of mine it depends on.

Practically, that means if you want to hand it to someone else in two years, or move it to a different host, or just take the files and sit on them — you can, without asking me. Nothing is held hostage and nothing switches off if you stop paying, because there's nothing to keep paying.

Then the Tune-Up is probably what you want — $200 flat, 2–4 days. It's for sites that basically exist but aren't doing their job: broken links, a contact form that silently fails, photos so large the page takes forever to open, a layout that falls apart on a phone, or no clear way for a visitor to actually get in touch.

If the site is far enough gone that fixing it costs more effort than replacing it, I'll say so rather than take $200 to put a bandage on it. Sometimes a Standard Build is genuinely the better value, and I'd rather tell you that upfront.

Happy to help with updates as they come up — new services, changed hours, a batch of new photos. Just email me and we'll sort it out.

What I won't do is put you on a forced monthly retainer. This is a new one-person business and I'd rather keep it simple: you own the site, and if you need something changed, you ask and I quote it. No subscription, no minimum commitment.